Competitive Ranking — by Total ARA Score
20 healthier beverages brands. Five attributes are scored 0 to 20 each and summed to 100. The cohort average is 59. Scores run from 81 to 47.
01
Spindrift
STRONG
81
+22 vs avg
02
Olipop
STRONG
79
03
Liquid Death
STRONG
77
04
Poppi
STRONG
75
05
LaCroix
STRONG
70
06
Simply
AVERAGE
63
07
Uncle Matt's
AVERAGE
61
08
Natalie's
AVERAGE
60
09
Welch's
AVERAGE
59
10
Milo's
AVERAGE
59
11
Tropicana
WEAK
54
12
Good & Gather
WEAK
53
13
Kroger
WEAK
52
14
Great Value
WEAK
52
15
Florida's Natural
WEAK
50
16
SunnyD
WEAK
50
17
Gold Peak
WEAK
50
18
Minute Maid
WEAK
49
19
Simple Truth
WEAK
48
20
Naked
WEAK
47
-12 vs avg