Competitive Ranking — by Total ARA Score
20 healthier beverages brands. Five attributes are scored 0 to 20 each and summed to 100. The cohort average is 59. Scores run from 81 to 47.
01 Spindrift
STRONG
81
+22 vs avg
02 Olipop
STRONG
79
03 Liquid Death
STRONG
77
04 Poppi
STRONG
75
05 LaCroix
STRONG
70
06 Simply
AVERAGE
63
07 Uncle Matt's
AVERAGE
61
08 Natalie's
AVERAGE
60
09 Welch's
AVERAGE
59
10 Milo's
AVERAGE
59
11 Tropicana
WEAK
54
12 Good & Gather
WEAK
53
13 Kroger
WEAK
52
14 Great Value
WEAK
52
15 Florida's Natural
WEAK
50
16 SunnyD
WEAK
50
17 Gold Peak
WEAK
50
18 Minute Maid
WEAK
49
19 Simple Truth
WEAK
48
20 Naked
WEAK
47
-12 vs avg