ARA Travel & Hospitality / Q3 2026 / Full Shelf Diagnostic

No travel brand owns the shelf: the leader holds 4.5% of 404 choices, and the brands we track hold 26.5% of them.

Why these three lead the shelf
1. Marriottchosen 18× / 4.5% / 4/4 models

Marriott reaches nine of the fifteen questions, the widest reach on the shelf, and all four models name it. At its best a model places it first, so the breadth costs it no standing.

2. Amanchosen 17× / 4.2% / 4/4 models

Aman holds 17 places from only seven questions, a denser return than Marriott gets from nine. All four models name it and at least one places it first, so depth in a narrow set carries it.

3. Four Seasonschosen 16× / 4.0% / 4/4 models

Four Seasons matches Aman on question reach and on model coverage, and it holds one place fewer. Two places separate it from the leader, so its position is close but not secure.

About the AI Shelf
The AI Shelf is the short list of names an AI assistant gives when someone asks what to buy. ChatGPT, Claude, Gemini and Perplexity answer the questions a real buyer asks, and every brand they name lands on the shelf. Your customer sees it before they see yours, and nobody can pay for position on it.
Each time a model chooses a brand over every other brand it could have named, that counts once. 404 choices were made here. Slice size is share of all of them.
26.5%held by the 15 audited brands
153brands chosen in total
4.5%largest holding / Marriott
The takeaway
A shelf this flat gives a challenger room, because no brand holds enough places to defend a lead. Singapore Airlines, Southwest Airlines and Belmond each hold ten or more places, and we track none of them. Accor, CitizenM, Kimpton and Shangri-La never reach the top seven of any answer.
ARA Marriott — chosen 18x (4.5%) / 4/4 models (Cl, GPT, Gm, Px) / 9 of 15 questions / best rank #1Aman — chosen 17x (4.2%) / 4/4 models (Cl, GPT, Gm, Px) / 7 of 15 questions / best rank #1Four Seasons — chosen 16x (4.0%) / 4/4 models (Cl, GPT, Gm, Px) / 7 of 15 questions / best rank #1Hilton — chosen 14x (3.5%) / 4/4 models (Cl, GPT, Gm, Px) / 7 of 15 questions / best rank #2Singapore Airlines — chosen 13x (3.2%) / 4/4 models (Cl, GPT, Gm, Px) / 5 of 15 questions / best rank #1Ritz-Carlton — chosen 12x (3.0%) / 4/4 models (Cl, GPT, Gm, Px) / 5 of 15 questions / best rank #1Southwest Airlines — chosen 11x (2.7%) / 4/4 models (Cl, GPT, Gm, Px) / 5 of 15 questions / best rank #1Belmond — chosen 10x (2.5%) / 4/4 models (Cl, GPT, Gm, Px) / 6 of 15 questions / best rank #1Delta Air Lines — chosen 10x (2.5%) / 4/4 models (Cl, GPT, Gm, Px) / 5 of 15 questions / best rank #1Hyatt — chosen 10x (2.5%) / 4/4 models (Cl, GPT, Gm, Px) / 6 of 15 questions / best rank #3Intrepid Travel — chosen 10x (2.5%) / 4/4 models (Cl, GPT, Gm, Px) / 4 of 15 questions / best rank #1G Adventures — chosen 9x (2.2%) / 4/4 models (Cl, GPT, Gm, Px) / 4 of 15 questions / best rank #1Rosewood — chosen 9x (2.2%) / 4/4 models (Cl, GPT, Gm, Px) / 5 of 15 questions / best rank #3Six Senses — chosen 9x (2.2%) / 4/4 models (Cl, GPT, Gm, Px) / 5 of 15 questions / best rank #2Airbnb — chosen 7x (1.7%) / 4/4 models (Cl, GPT, Gm, Px) / 4 of 15 questions / best rank #1Booking.com — chosen 7x (1.7%) / 4/4 models (Cl, GPT, Gm, Px) / 4 of 15 questions / best rank #1Qatar Airways — chosen 7x (1.7%) / 4/4 models (Cl, GPT, Gm, Px) / 4 of 15 questions / best rank #1Mandarin Oriental — chosen 6x (1.5%) / 3/4 models (GPT, Gm, Px) / 5 of 15 questions / best rank #2Soneva — chosen 6x (1.5%) / 3/4 models (Cl, GPT, Gm) / 5 of 15 questions / best rank #3Black Tomato — chosen 5x (1.2%) / 3/4 models (Cl, Gm, Px) / 2 of 15 questions / best rank #1Emirates — chosen 5x (1.2%) / 4/4 models (Cl, GPT, Gm, Px) / 3 of 15 questions / best rank #1Beaches Resorts — chosen 4x (1.0%) / 4/4 models (Cl, GPT, Gm, Px) / 1 of 15 questions / best rank #1JetBlue — chosen 4x (1.0%) / 4/4 models (Cl, GPT, Gm, Px) / 2 of 15 questions / best rank #3Lindblad Expeditions — chosen 4x (1.0%) / 2/4 models (Cl, Gm) / 3 of 15 questions / best rank #2Much Better Adventures — chosen 4x (1.0%) / 3/4 models (Cl, Gm, Px) / 3 of 15 questions / best rank #3Responsible Travel — chosen 4x (1.0%) / 3/4 models (GPT, Gm, Px) / 2 of 15 questions / best rank #2Singita — chosen 4x (1.0%) / 2/4 models (Cl, Gm) / 3 of 15 questions / best rank #3Abercrombie & Kent — chosen 3x (0.7%) / 2/4 models (Cl, Px) / 2 of 15 questions / best rank #2Adventures by Disney — chosen 3x (0.7%) / 3/4 models (Cl, Gm, Px) / 2 of 15 questions / best rank #6Backroads — chosen 3x (0.7%) / 3/4 models (Cl, GPT, Px) / 2 of 15 questions / best rank #4Capella Hotels & Resorts — chosen 3x (0.7%) / 2/4 models (Gm, Px) / 2 of 15 questions / best rank #1Cheval Blanc — chosen 3x (0.7%) / 1/4 models (GPT) / 3 of 15 questions / best rank #2Club Med — chosen 3x (0.7%) / 3/4 models (Cl, GPT, Gm) / 1 of 15 questions / best rank #2Disney — chosen 3x (0.7%) / 2/4 models (Cl, Px) / 2 of 15 questions / best rank #1One&Only — chosen 3x (0.7%) / 2/4 models (GPT, Gm) / 3 of 15 questions / best rank #5Royal Caribbean — chosen 3x (0.7%) / 3/4 models (Cl, Gm, Px) / 2 of 15 questions / best rank #4United Airlines — chosen 3x (0.7%) / 2/4 models (Cl, GPT) / 2 of 15 questions / best rank #2Withlocals — chosen 3x (0.7%) / 3/4 models (Cl, GPT, Gm) / 1 of 15 questions / best rank #3AAA Travel — chosen 2x (0.5%) / 2/4 models (GPT, Px) / 1 of 15 questions / best rank #4Airelles — chosen 2x (0.5%) / 1/4 models (GPT) / 2 of 15 questions / best rank #4American Airlines — chosen 2x (0.5%) / 1/4 models (GPT) / 2 of 15 questions / best rank #2ANA — chosen 2x (0.5%) / 2/4 models (Cl, Px) / 1 of 15 questions / best rank #2Auberge Resorts Collection — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #2Carnival Cruise Line — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 2 of 15 questions / best rank #6Disney Cruise Line — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #3Drury Hotels — chosen 2x (0.5%) / 1/4 models (Gm) / 2 of 15 questions / best rank #3EatWith — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #5Expedia — chosen 2x (0.5%) / 2/4 models (Gm, Px) / 1 of 15 questions / best rank #2Google Flights — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #1Holiday Inn — chosen 2x (0.5%) / 2/4 models (GPT, Px) / 2 of 15 questions / best rank #2IHG — chosen 2x (0.5%) / 1/4 models (Px) / 2 of 15 questions / best rank #4Kayak — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #2Maybourne — chosen 2x (0.5%) / 1/4 models (GPT) / 2 of 15 questions / best rank #3Oberoi Hotels & Resorts — chosen 2x (0.5%) / 2/4 models (Gm, Px) / 1 of 15 questions / best rank #3Original Travel — chosen 2x (0.5%) / 2/4 models (Cl, Px) / 2 of 15 questions / best rank #3Paravel — chosen 2x (0.5%) / 2/4 models (GPT, Px) / 1 of 15 questions / best rank #1Regent — chosen 2x (0.5%) / 1/4 models (Px) / 2 of 15 questions / best rank #4Rickshaw Travel — chosen 2x (0.5%) / 2/4 models (Gm, Px) / 1 of 15 questions / best rank #5Skyscanner — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #3St. Regis — chosen 2x (0.5%) / 2/4 models (Cl, Px) / 2 of 15 questions / best rank #5The Peninsula Hotels — chosen 2x (0.5%) / 2/4 models (Gm, Px) / 1 of 15 questions / best rank #4ToursByLocals — chosen 2x (0.5%) / 2/4 models (Cl, Gm) / 1 of 15 questions / best rank #4VRBO — chosen 2x (0.5%) / 2/4 models (GPT, Gm) / 2 of 15 questions / best rank #3&Beyond — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #61 Hotels — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #4Ace Hotel — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #4Alaska Airlines — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #2Alaska/Hawaiian Atmos Rewards — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #4Alila — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #6Allianz Global Assistance — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #5Amex Platinum — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #7Anantara Hotels & Resorts — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #7Andaz — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #6AndBeyond — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #7Artisans of Leisure — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #7Atlantis Bahamas — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #6Autograph Collection — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #4Away — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #5Bamba Experience Group — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #3Bellroy — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #3Best Western — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #7Beyond Green — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #6British Airways — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #4Butterfield & Robinson — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #6Byway Travel — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #4Cathay Pacific — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #7Chase Sapphire — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #6Costco Travel — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #2Design Hotels — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #5Dreams Resorts — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #3EF Go Ahead Tours — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #4Excellence Resorts — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #2Exodus Adventure Travels — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #4Explora — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #5Flash Pack — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #2Global Entry — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #7Great Wolf Lodge — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #4Hard Rock Hotels / Resorts — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #7Iberostar Hotels & Resorts — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #6Japan Airlines — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #3Kalahari Resorts — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #7KLM — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #1Korean Air — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #4Local Alike — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #6Modern Adventure — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #5Monos — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #6Mr & Mrs Smith — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #1National Car Rental — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #7National Geographic — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #4Natural Habitat Adventures — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #4Nomad Palm Springs — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #3Oetker Collection — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #3Oetker Hotels — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #5Orient Express — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #2Our Habitas — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #4Pack Up + Go — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #1Pan Am — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #3Patagonia — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #7Peak Design — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #2Planeterra — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #3REI Co-op — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #3Rimowa — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #7RIU Hotels & Resorts — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #5Rome2Rio — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #7Rough Guides — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #7Samsonite — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #4Sandals Resorts — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #1Scandic Hotels — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #6Scott Dunn — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #6Secrets Resorts & Spas — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #3Selina — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #4Silversea Expeditions — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #5Soho House — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #2Taj Hotels — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #1The Leela Palaces, Hotels and Resorts — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #2The Oberoi — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #4Traveling Spoon — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #5TravelLocal — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #1Tribute Portfolio — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #5Trip.com — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #6Tripadvisor — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #2True Travel — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #2TUI — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #6Universal Orlando — chosen 1x (0.2%) / 1/4 models (Cl) / 1 of 15 questions / best rank #6Universal Orlando Loews Resorts — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #5Vestige Collection — chosen 1x (0.2%) / 1/4 models (GPT) / 1 of 15 questions / best rank #5Virgin Atlantic — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #5Virgin Australia — chosen 1x (0.2%) / 1/4 models (Px) / 1 of 15 questions / best rank #5Wilderness — chosen 1x (0.2%) / 1/4 models (Gm) / 1 of 15 questions / best rank #4Accor — never named by any model, on any of the 15 queriesCitizenM — never named by any model, on any of the 15 queriesKimpton — never named by any model, on any of the 15 queriesShangri-La — never named by any model, on any of the 15 queries25 named twice12% of the shelf86 named once21% of the shelfMarriott / 18Aman / 17Four Seasons / 16Hilton / 14Singapore Airlines / 13Ritz-Carlton / 12Southwest Airlines / 11Belmond / 10Delta Air Lines / 10Hyatt / 10Intrepid Travel / 10G Adventures / 9Rosewood / 9Six Senses / 9Airbnb / 7Booking.com / 7Qatar Airways / 7Mandarin Oriental / 6Soneva / 6Singita / 4Responsible Travel / 4Much Better Adventures / 4Lindblad Expeditions / 4JetBlue / 4Beaches Resorts / 4Emirates / 5Black Tomato / 5153BRANDS / CHOSEN 404 TIMESaudited brands hold 26.5%
In the current ARA IndexNot currently in the ARA Index — shaded by rank, darkest = chosen least often
All 153 chosen — the annotated ranking
#NameChosenShareModelsBestΔ
1Marriott184.5%4/4#1—
2Aman174.2%4/4#1—
3Four Seasons164.0%4/4#1—
4Hilton143.5%4/4#2—
5Singapore Airlines133.2%4/4#1—
6Ritz-Carlton123.0%4/4#1—
7Southwest Airlines112.7%4/4#1—
8Belmond102.5%4/4#1—
9Delta Air Lines102.5%4/4#1—
10Hyatt102.5%4/4#3—
11Intrepid Travel102.5%4/4#1—
12G Adventures92.2%4/4#1—
13Rosewood92.2%4/4#3—
14Six Senses92.2%4/4#2—
15Airbnb71.7%4/4#1—
16Booking.com71.7%4/4#1—
17Qatar Airways71.7%4/4#1—
18Mandarin Oriental61.5%3/4#2—
19Soneva61.5%3/4#3—
20Black Tomato51.2%3/4#1—
21Emirates51.2%4/4#1—
22Beaches Resorts41.0%4/4#1—
23JetBlue41.0%4/4#3—
24Lindblad Expeditions41.0%2/4#2—
25Much Better Adventures41.0%3/4#3—
26Responsible Travel41.0%3/4#2—
27Singita41.0%2/4#3—
28Abercrombie & Kent30.7%2/4#2—
29Adventures by Disney30.7%3/4#6—
30Backroads30.7%3/4#4—
31Capella Hotels & Resorts30.7%2/4#1—
32Cheval Blanc30.7%1/4#2—
33Club Med30.7%3/4#2—
34Disney30.7%2/4#1—
35One&Only30.7%2/4#5—
36Royal Caribbean30.7%3/4#4—
37United Airlines30.7%2/4#2—
38Withlocals30.7%3/4#3—
39AAA Travel20.5%2/4#4—
40Airelles20.5%1/4#4—
41American Airlines20.5%1/4#2—
42ANA20.5%2/4#2—
43Auberge Resorts Collection20.5%2/4#2—
44Carnival Cruise Line20.5%2/4#6—
45Disney Cruise Line20.5%2/4#3—
46Drury Hotels20.5%1/4#3—
47EatWith20.5%2/4#5—
48Expedia20.5%2/4#2—
49Google Flights20.5%2/4#1—
50Holiday Inn20.5%2/4#2—
51IHG20.5%1/4#4—
52Kayak20.5%2/4#2—
53Maybourne20.5%1/4#3—
54Oberoi Hotels & Resorts20.5%2/4#3—
55Original Travel20.5%2/4#3—
56Paravel20.5%2/4#1—
57Regent20.5%1/4#4—
58Rickshaw Travel20.5%2/4#5—
59Skyscanner20.5%2/4#3—
60St. Regis20.5%2/4#5—
61The Peninsula Hotels20.5%2/4#4—
62ToursByLocals20.5%2/4#4—
63VRBO20.5%2/4#3—
64&Beyond10.2%1/4#6—
651 Hotels10.2%1/4#4—
66Ace Hotel10.2%1/4#4—
67Alaska Airlines10.2%1/4#2—
68Alaska/Hawaiian Atmos Rewards10.2%1/4#4—
69Alila10.2%1/4#6—
70Allianz Global Assistance10.2%1/4#5—
71Amex Platinum10.2%1/4#7—
72Anantara Hotels & Resorts10.2%1/4#7—
73Andaz10.2%1/4#6—
74AndBeyond10.2%1/4#7—
75Artisans of Leisure10.2%1/4#7—
76Atlantis Bahamas10.2%1/4#6—
77Autograph Collection10.2%1/4#4—
78Away10.2%1/4#5—
79Bamba Experience Group10.2%1/4#3—
80Bellroy10.2%1/4#3—
81Best Western10.2%1/4#7—
82Beyond Green10.2%1/4#6—
83British Airways10.2%1/4#4—
84Butterfield & Robinson10.2%1/4#6—
85Byway Travel10.2%1/4#4—
86Cathay Pacific10.2%1/4#7—
87Chase Sapphire10.2%1/4#6—
88Costco Travel10.2%1/4#2—
89Design Hotels10.2%1/4#5—
90Dreams Resorts10.2%1/4#3—
91EF Go Ahead Tours10.2%1/4#4—
92Excellence Resorts10.2%1/4#2—
93Exodus Adventure Travels10.2%1/4#4—
94Explora10.2%1/4#5—
95Flash Pack10.2%1/4#2—
96Global Entry10.2%1/4#7—
97Great Wolf Lodge10.2%1/4#4—
98Hard Rock Hotels / Resorts10.2%1/4#7—
99Iberostar Hotels & Resorts10.2%1/4#6—
100Japan Airlines10.2%1/4#3—
101Kalahari Resorts10.2%1/4#7—
102KLM10.2%1/4#1—
103Korean Air10.2%1/4#4—
104Local Alike10.2%1/4#6—
105Modern Adventure10.2%1/4#5—
106Monos10.2%1/4#6—
107Mr & Mrs Smith10.2%1/4#1—
108National Car Rental10.2%1/4#7—
109National Geographic10.2%1/4#4—
110Natural Habitat Adventures10.2%1/4#4—
111Nomad Palm Springs10.2%1/4#3—
112Oetker Collection10.2%1/4#3—
113Oetker Hotels10.2%1/4#5—
114Orient Express10.2%1/4#2—
115Our Habitas10.2%1/4#4—
116Pack Up + Go10.2%1/4#1—
117Pan Am10.2%1/4#3—
118Patagonia10.2%1/4#7—
119Peak Design10.2%1/4#2—
120Planeterra10.2%1/4#3—
121REI Co-op10.2%1/4#3—
122Rimowa10.2%1/4#7—
123RIU Hotels & Resorts10.2%1/4#5—
124Rome2Rio10.2%1/4#7—
125Rough Guides10.2%1/4#7—
126Samsonite10.2%1/4#4—
127Sandals Resorts10.2%1/4#1—
128Scandic Hotels10.2%1/4#6—
129Scott Dunn10.2%1/4#6—
130Secrets Resorts & Spas10.2%1/4#3—
131Selina10.2%1/4#4—
132Silversea Expeditions10.2%1/4#5—
133Soho House10.2%1/4#2—
134Taj Hotels10.2%1/4#1—
135The Leela Palaces, Hotels and Resorts10.2%1/4#2—
136The Oberoi10.2%1/4#4—
137Traveling Spoon10.2%1/4#5—
138TravelLocal10.2%1/4#1—
139Tribute Portfolio10.2%1/4#5—
140Trip.com10.2%1/4#6—
141Tripadvisor10.2%1/4#2—
142True Travel10.2%1/4#2—
143TUI10.2%1/4#6—
144Universal Orlando10.2%1/4#6—
145Universal Orlando Loews Resorts10.2%1/4#5—
146Vestige Collection10.2%1/4#5—
147Virgin Atlantic10.2%1/4#5—
148Virgin Australia10.2%1/4#5—
149Wilderness10.2%1/4#4—
150Accor00.0%0/4——
151CitizenM00.0%0/4——
152Kimpton00.0%0/4——
153Shangri-La00.0%0/4——
ARA / ALGORITHM READINESS ANALYSIS / ARACO.AI — 4 models x 15 buyer questions, top 7 answers per cell. MEASURING AI TRUST IN BRANDS.
Naming variants merged before counting: Aman / Carnival Cruise Line / Delta Air Lines / Disney / EatWith / JetBlue / Lindblad Expeditions / One&Only / Rosewood / Soneva / Southwest Airlines / United Airlines. Query counts for merged brands are upper bounds.