ARA Travel · Q2 2026 · Full Shelf Diagnostic

Nobody owns the AI travel shelf. Here are all 187 of them.

Why these three lead the shelf
1. Four Seasonschosen 15× / 4.0% / 4/4 models

Tops the shelf at four per cent: a number that would place it outside the top ten in most categories we have measured. Leading here costs very little.

2. Amanchosen 14× / 3.7% / 4/4 models

A small portfolio holding almost as much shelf as Four Seasons, because it answers one question, the most exclusive, that no other brand contests.

3. Airbnbchosen 13× / 3.4% / 4/4 models

Spread across more questions than either hotel group. It is named as the category rather than as a brand, which is both its advantage and its exposure.

About the AI Shelf
The AI Shelf is the short list of names an AI assistant gives when someone asks what to buy. ChatGPT, Claude, Gemini and Perplexity answer the questions a real buyer asks, and every brand they name lands on the shelf. Your customer sees it before they see yours, and nobody can pay for position on it.
Each time a model chooses a brand over every other brand it could have named, that counts once. 377 choices were made here. Slice size is share of all of them.
4.0%largest holding — Four Seasons
29%held by the top 10 of 187
130brands named exactly once
The takeaway
Nobody owns travel. The largest holding on the entire shelf is four per cent, and 130 of the 187 brands named appear exactly once: the most open category we have measured.
ARA Four Seasons — 15 placements (4.0%) · 4/4 models (Cl, GPT, Gm, Px) · 7 of 16 queries · best rank #1Aman — 14 placements (3.7%) · 4/4 models (Cl, GPT, Gm, Px) · 5 of 16 queries · best rank #1Airbnb — 13 placements (3.4%) · 4/4 models (Cl, GPT, Gm, Px) · 10 of 16 queries · best rank #1Marriott — 12 placements (3.2%) · 4/4 models (Cl, GPT, Gm, Px) · 8 of 16 queries · best rank #1Hilton — 11 placements (2.9%) · 4/4 models (Cl, GPT, Gm, Px) · 7 of 16 queries · best rank #1Ritz-Carlton — 10 placements (2.7%) · 4/4 models (Cl, GPT, Gm, Px) · 8 of 16 queries · best rank #1Booking.com — 9 placements (2.4%) · 4/4 models (Cl, GPT, Gm, Px) · 6 of 16 queries · best rank #2Emirates — 8 placements (2.1%) · 3/4 models (Cl, GPT, Gm) · 5 of 16 queries · best rank #1Expedia — 8 placements (2.1%) · 4/4 models (Cl, GPT, Gm, Px) · 5 of 16 queries · best rank #1Mandarin Oriental — 8 placements (2.1%) · 4/4 models (Cl, GPT, Gm, Px) · 4 of 16 queries · best rank #2G Adventures — 7 placements (1.9%) · 4/4 models (Cl, GPT, Gm, Px) · 4 of 16 queries · best rank #1Intrepid Travel — 7 placements (1.9%) · 4/4 models (Cl, GPT, Gm, Px) · 4 of 16 queries · best rank #2Singapore Airlines — 7 placements (1.9%) · 3/4 models (Cl, GPT, Gm) · 5 of 16 queries · best rank #1Southwest Airlines — 7 placements (1.9%) · 4/4 models (Cl, GPT, Gm, Px) · 5 of 16 queries · best rank #1Belmond — 6 placements (1.6%) · 3/4 models (Cl, GPT, Px) · 4 of 16 queries · best rank #2Rosewood — 6 placements (1.6%) · 2/4 models (Cl, Px) · 5 of 16 queries · best rank #2Black Tomato — 5 placements (1.3%) · 3/4 models (Cl, Gm, Px) · 3 of 16 queries · best rank #1Briggs & Riley — 4 placements (1.1%) · 2/4 models (Cl, Px) · 3 of 16 queries · best rank #3St. Regis — 4 placements (1.1%) · 3/4 models (GPT, Gm, Px) · 2 of 16 queries · best rank #2Chase Ultimate Rewards — 3 placements (0.8%) · 3/4 models (Cl, GPT, Gm) · 1 of 16 queries · best rank #1Delta Air Lines — 3 placements (0.8%) · 2/4 models (Cl, GPT) · 2 of 16 queries · best rank #1Google Flights — 3 placements (0.8%) · 3/4 models (Cl, GPT, Gm) · 3 of 16 queries · best rank #1Hyatt — 3 placements (0.8%) · 2/4 models (Cl, Gm) · 3 of 16 queries · best rank #4Kayak — 3 placements (0.8%) · 3/4 models (Cl, GPT, Gm) · 3 of 16 queries · best rank #3Qatar Airways — 3 placements (0.8%) · 3/4 models (Cl, GPT, Gm) · 2 of 16 queries · best rank #2Rosewood Hotels & Resorts — 3 placements (0.8%) · 2/4 models (GPT, Gm) · 2 of 16 queries · best rank #3Ryanair — 3 placements (0.8%) · 2/4 models (GPT, Gm) · 2 of 16 queries · best rank #3Skyscanner — 3 placements (0.8%) · 3/4 models (Cl, GPT, Gm) · 3 of 16 queries · best rank #1TripAdvisor — 3 placements (0.8%) · 2/4 models (GPT, Px) · 3 of 16 queries · best rank #4Abercrombie & Kent — 2 placements (0.5%) · 2/4 models (Gm, Px) · 2 of 16 queries · best rank #4Agoda — 2 placements (0.5%) · 2/4 models (GPT, Gm) · 1 of 16 queries · best rank #5Amazon Basics — 2 placements (0.5%) · 1/4 models (Px) · 2 of 16 queries · best rank #2American Airlines — 2 placements (0.5%) · 1/4 models (GPT) · 2 of 16 queries · best rank #2Auberge Resorts Collection — 2 placements (0.5%) · 2/4 models (Cl, Gm) · 1 of 16 queries · best rank #6Away — 2 placements (0.5%) · 2/4 models (Cl, Px) · 2 of 16 queries · best rank #1Beaches Resorts — 2 placements (0.5%) · 2/4 models (Cl, GPT) · 1 of 16 queries · best rank #1Booking Holdings — 2 placements (0.5%) · 2/4 models (Gm, Px) · 1 of 16 queries · best rank #1Club Med — 2 placements (0.5%) · 2/4 models (Cl, GPT) · 1 of 16 queries · best rank #2Context Travel — 2 placements (0.5%) · 2/4 models (GPT, Px) · 2 of 16 queries · best rank #4Delta — 2 placements (0.5%) · 2/4 models (Cl, Px) · 2 of 16 queries · best rank #3Delta Airlines — 2 placements (0.5%) · 2/4 models (GPT, Gm) · 2 of 16 queries · best rank #4Disney Cruise Line — 2 placements (0.5%) · 2/4 models (Cl, Gm) · 1 of 16 queries · best rank #3Disney Parks and Resorts — 2 placements (0.5%) · 2/4 models (GPT, Gm) · 2 of 16 queries · best rank #1Expedia Group — 2 placements (0.5%) · 2/4 models (Gm, Px) · 1 of 16 queries · best rank #1IHG — 2 placements (0.5%) · 2/4 models (Cl, Px) · 2 of 16 queries · best rank #2JetBlue — 2 placements (0.5%) · 2/4 models (Cl, GPT) · 2 of 16 queries · best rank #2Lonely Planet — 2 placements (0.5%) · 2/4 models (GPT, Gm) · 1 of 16 queries · best rank #1Original Travel — 2 placements (0.5%) · 2/4 models (Gm, Px) · 1 of 16 queries · best rank #2Park Hyatt — 2 placements (0.5%) · 1/4 models (Px) · 2 of 16 queries · best rank #1Ritz-Carlton Reserve — 2 placements (0.5%) · 1/4 models (Cl) · 2 of 16 queries · best rank #5St. Regis Hotels & Resorts — 2 placements (0.5%) · 1/4 models (GPT) · 2 of 16 queries · best rank #2The Peninsula — 2 placements (0.5%) · 1/4 models (Cl) · 2 of 16 queries · best rank #5Travelpro — 2 placements (0.5%) · 1/4 models (Px) · 2 of 16 queries · best rank #1Tumi — 2 placements (0.5%) · 2/4 models (Cl, Px) · 2 of 16 queries · best rank #4United Airlines — 2 placements (0.5%) · 1/4 models (GPT) · 2 of 16 queries · best rank #3Withlocals — 2 placements (0.5%) · 2/4 models (GPT, Px) · 1 of 16 queries · best rank #1World of Hyatt — 2 placements (0.5%) · 2/4 models (GPT, Gm) · 1 of 16 queries · best rank #11 Hotel — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5AAA Travel — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #1AAdvantage — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #3Ability Adventures — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Accessible Poland Tours — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Adventures by Disney — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #3AFAR — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #6Alaska Airlines Mileage Plan — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #4American Airlines AAdvantage — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #2American Express Global Business Travel — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4American Express Membership Rewards — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #7American Tourister — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Amex GBT — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Amex Membership Rewards — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #2ANA — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #3Anantara Hotels, Resorts & Spas — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #7Apple Vacations — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #7Audley Travel — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #4Belmond Hotels — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #5British Airways — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #6Brown + Hudson — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Bulgari — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Bulgari Hotels & Resorts — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #7Byway — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #5Capital One Miles — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #3CareunderSun — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #3Carl Friedrich — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #2Carnival — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5Celebrity Cruises — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Chase — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #7citizenM — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5Contiki — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6Corinthia Hotels — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #1Costco Travel — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #2Curb Free Travel — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #2DB Journey — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Delta SkyMiles — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #1Disneyland — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #3easyJet — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #4Eatwith — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #6El Camino Travel — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Eleven Experience — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Enterprise Rent-A-Car — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #7Etihad Airways — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #2Exodus Travels — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5Explora Journeys — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #5Fodor's — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #5Get Your Guide — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #7Getaway House — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #6Grabs — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6Grand Hyatt — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #2Guided Spain Tours — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Hertz — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #6Historic Hotels of America — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Holiday Inn — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #3Homestay.com — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #2Hostelworld — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #6Hotels.com — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #3IHG One Rewards — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Inkaterra — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #2Instagram — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #7InterContinental — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #7Intrepid — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6Kalani — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #1Kimpton — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #4Kinfolk — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #6Lindblad Expeditions — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #3Lokal — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #3Lufthansa — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #5Mileage Plan — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4MileagePlus — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #2Momondo — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5Monos — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #2Mr & Mrs Smith — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6National Geographic — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #4National Geographic Family Journeys — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #6Natural Habitat Adventures — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #3Nihi Sumba — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #4Nomadic Matt — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #2Norwegian Cruise Lines — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Orbitz — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #6Osprey — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #6Peak Design — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5Peninsula Hotels — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #6Planeterra Foundation — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #3Premier Inn — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #6Priceline — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Pullman (Accor) — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #3Qatar Qsuite — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #2Reed & Mackay — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6Remote Year — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #2Rick Steves — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #4Rimowa — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #1Ritz-Carlton Yacht Collection — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #4Roam — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #3Royal Caribbean — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #4Royal Caribbean International — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #4Samsonite — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4Seabourn — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Shangri-La — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Silversea Cruises — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #6Six Senses — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5SkyMiles — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #1Soho House — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Southwest — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #1Southwest Airlines Rapid Rewards — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #5Southwest Getaways — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #5Spirit — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #7Sumba Foundation — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #5Tauck Bridges — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #4The Broke Backpacker — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #3Tortuga — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Travelocity — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #5Trip.com — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6Undercover Tourist — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6United — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #6United MileagePlus — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #3Universal Orlando — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #6Universal Parks — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #7Universal Parks & Resorts — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #5Universal Studios Hollywood — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #7Viator — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #7Virgin Australia — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #2Virgin Galactic — 1 placement (0.3%) · 1/4 models (GPT) · 1 of 16 queries · best rank #5Vrbo — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #4Walt Disney World — 1 placement (0.3%) · 1/4 models (Gm) · 1 of 16 queries · best rank #2Walt Disney World / Disneyland — 1 placement (0.3%) · 1/4 models (Cl) · 1 of 16 queries · best rank #6Wheel the World — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #1Zero Halliburton — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #3Zero Halliburton Classic Aluminum — 1 placement (0.3%) · 1/4 models (Px) · 1 of 16 queries · best rank #528 named twice15% of the shelf130 named once34% of the shelfFour Seasons · 15Aman · 14Airbnb · 13Marriott · 12Hilton · 11Ritz-Carlton · 10Booking.com · 9Emirates · 8Expedia · 8Mandarin Oriental · 8G Adventures · 7Intrepid Travel · 7Singapore Airlines · 7Southwest Airlines · 7Belmond · 6Rosewood · 6Black Tomato · 5Briggs & Riley · 4St. Regis · 4187BRANDS · CHOSEN 377 TIMESno brand above 4.0%
In the current ARA IndexNot currently in the ARA Index — shaded by rank, darkest = chosen least often
All 187 brands — the annotated ranking
#NameChosenShareModelsBestΔ
1Four Seasons154.0%4/4#1—
2Aman143.7%4/4#1—
3Airbnb133.4%4/4#1—
4Marriott123.2%4/4#1—
5Hilton112.9%4/4#1—
6Ritz-Carlton102.7%4/4#1—
7Booking.com92.4%4/4#2—
8Emirates82.1%3/4#1—
9Expedia82.1%4/4#1—
10Mandarin Oriental82.1%4/4#2—
11G Adventures71.9%4/4#1—
12Intrepid Travel71.9%4/4#2—
13Singapore Airlines71.9%3/4#1—
14Southwest Airlines71.9%4/4#1—
15Belmond61.6%3/4#2—
16Rosewood61.6%2/4#2—
17Black Tomato51.3%3/4#1—
18Briggs & Riley41.1%2/4#3—
19St. Regis41.1%3/4#2—
20Chase Ultimate Rewards30.8%3/4#1—
21Delta Air Lines30.8%2/4#1—
22Google Flights30.8%3/4#1—
23Hyatt30.8%2/4#4—
24Kayak30.8%3/4#3—
25Qatar Airways30.8%3/4#2—
26Rosewood Hotels & Resorts30.8%2/4#3—
27Ryanair30.8%2/4#3—
28Skyscanner30.8%3/4#1—
29TripAdvisor30.8%2/4#4—
30Abercrombie & Kent20.5%2/4#4—
31Agoda20.5%2/4#5—
32Amazon Basics20.5%1/4#2—
33American Airlines20.5%1/4#2—
34Auberge Resorts Collection20.5%2/4#6—
35Away20.5%2/4#1—
36Beaches Resorts20.5%2/4#1—
37Booking Holdings20.5%2/4#1—
38Club Med20.5%2/4#2—
39Context Travel20.5%2/4#4—
40Delta20.5%2/4#3—
41Delta Airlines20.5%2/4#4—
42Disney Cruise Line20.5%2/4#3—
43Disney Parks and Resorts20.5%2/4#1—
44Expedia Group20.5%2/4#1—
45IHG20.5%2/4#2—
46JetBlue20.5%2/4#2—
47Lonely Planet20.5%2/4#1—
48Original Travel20.5%2/4#2—
49Park Hyatt20.5%1/4#1—
50Ritz-Carlton Reserve20.5%1/4#5—
51St. Regis Hotels & Resorts20.5%1/4#2—
52The Peninsula20.5%1/4#5—
53Travelpro20.5%1/4#1—
54Tumi20.5%2/4#4—
55United Airlines20.5%1/4#3—
56Withlocals20.5%2/4#1—
57World of Hyatt20.5%2/4#1—
581 Hotel10.3%1/4#5—
59AAA Travel10.3%1/4#1—
60AAdvantage10.3%1/4#3—
61Ability Adventures10.3%1/4#4—
62Accessible Poland Tours10.3%1/4#5—
63Adventures by Disney10.3%1/4#3—
64AFAR10.3%1/4#6—
65Alaska Airlines Mileage Plan10.3%1/4#4—
66American Airlines AAdvantage10.3%1/4#2—
67American Express Global Business Travel10.3%1/4#4—
68American Express Membership Rewards10.3%1/4#7—
69American Tourister10.3%1/4#5—
70Amex GBT10.3%1/4#5—
71Amex Membership Rewards10.3%1/4#2—
72ANA10.3%1/4#3—
73Anantara Hotels, Resorts & Spas10.3%1/4#7—
74Apple Vacations10.3%1/4#7—
75Audley Travel10.3%1/4#4—
76Belmond Hotels10.3%1/4#5—
77British Airways10.3%1/4#6—
78Brown + Hudson10.3%1/4#7—
79Bulgari10.3%1/4#4—
80Bulgari Hotels & Resorts10.3%1/4#7—
81Byway10.3%1/4#5—
82Capital One Miles10.3%1/4#3—
83CareunderSun10.3%1/4#3—
84Carl Friedrich10.3%1/4#2—
85Carnival10.3%1/4#5—
86Celebrity Cruises10.3%1/4#5—
87Chase10.3%1/4#7—
88citizenM10.3%1/4#5—
89Contiki10.3%1/4#6—
90Corinthia Hotels10.3%1/4#1—
91Costco Travel10.3%1/4#2—
92Curb Free Travel10.3%1/4#2—
93DB Journey10.3%1/4#4—
94Delta SkyMiles10.3%1/4#1—
95Disneyland10.3%1/4#3—
96easyJet10.3%1/4#4—
97Eatwith10.3%1/4#6—
98El Camino Travel10.3%1/4#5—
99Eleven Experience10.3%1/4#7—
100Enterprise Rent-A-Car10.3%1/4#7—
101Etihad Airways10.3%1/4#2—
102Exodus Travels10.3%1/4#5—
103Explora Journeys10.3%1/4#5—
104Fodor's10.3%1/4#5—
105Get Your Guide10.3%1/4#7—
106Getaway House10.3%1/4#6—
107Grabs10.3%1/4#6—
108Grand Hyatt10.3%1/4#2—
109Guided Spain Tours10.3%1/4#4—
110Hertz10.3%1/4#6—
111Historic Hotels of America10.3%1/4#4—
112Holiday Inn10.3%1/4#3—
113Homestay.com10.3%1/4#2—
114Hostelworld10.3%1/4#6—
115Hotels.com10.3%1/4#3—
116IHG One Rewards10.3%1/4#7—
117Inkaterra10.3%1/4#2—
118Instagram10.3%1/4#7—
119InterContinental10.3%1/4#7—
120Intrepid10.3%1/4#6—
121Kalani10.3%1/4#1—
122Kimpton10.3%1/4#4—
123Kinfolk10.3%1/4#6—
124Lindblad Expeditions10.3%1/4#3—
125Lokal10.3%1/4#3—
126Lufthansa10.3%1/4#5—
127Mileage Plan10.3%1/4#4—
128MileagePlus10.3%1/4#2—
129Momondo10.3%1/4#5—
130Monos10.3%1/4#2—
131Mr & Mrs Smith10.3%1/4#6—
132National Geographic10.3%1/4#4—
133National Geographic Family Journeys10.3%1/4#6—
134Natural Habitat Adventures10.3%1/4#3—
135Nihi Sumba10.3%1/4#4—
136Nomadic Matt10.3%1/4#2—
137Norwegian Cruise Lines10.3%1/4#4—
138Orbitz10.3%1/4#6—
139Osprey10.3%1/4#6—
140Peak Design10.3%1/4#5—
141Peninsula Hotels10.3%1/4#6—
142Planeterra Foundation10.3%1/4#3—
143Premier Inn10.3%1/4#6—
144Priceline10.3%1/4#7—
145Pullman (Accor)10.3%1/4#3—
146Qatar Qsuite10.3%1/4#2—
147Reed & Mackay10.3%1/4#6—
148Remote Year10.3%1/4#2—
149Rick Steves10.3%1/4#4—
150Rimowa10.3%1/4#1—
151Ritz-Carlton Yacht Collection10.3%1/4#4—
152Roam10.3%1/4#3—
153Royal Caribbean10.3%1/4#4—
154Royal Caribbean International10.3%1/4#4—
155Samsonite10.3%1/4#4—
156Seabourn10.3%1/4#7—
157Shangri-La10.3%1/4#5—
158Silversea Cruises10.3%1/4#6—
159Six Senses10.3%1/4#5—
160SkyMiles10.3%1/4#1—
161Soho House10.3%1/4#7—
162Southwest10.3%1/4#1—
163Southwest Airlines Rapid Rewards10.3%1/4#5—
164Southwest Getaways10.3%1/4#5—
165Spirit10.3%1/4#7—
166Sumba Foundation10.3%1/4#5—
167Tauck Bridges10.3%1/4#4—
168The Broke Backpacker10.3%1/4#3—
169Tortuga10.3%1/4#7—
170Travelocity10.3%1/4#5—
171Trip.com10.3%1/4#6—
172Undercover Tourist10.3%1/4#6—
173United10.3%1/4#6—
174United MileagePlus10.3%1/4#3—
175Universal Orlando10.3%1/4#6—
176Universal Parks10.3%1/4#7—
177Universal Parks & Resorts10.3%1/4#5—
178Universal Studios Hollywood10.3%1/4#7—
179Viator10.3%1/4#7—
180Virgin Australia10.3%1/4#2—
181Virgin Galactic10.3%1/4#5—
182Vrbo10.3%1/4#4—
183Walt Disney World10.3%1/4#2—
184Walt Disney World / Disneyland10.3%1/4#6—
185Wheel the World10.3%1/4#1—
186Zero Halliburton10.3%1/4#3—
187Zero Halliburton Classic Aluminum10.3%1/4#5—
ARA · ALGORITHM READINESS ANALYSIS · ARACO.AI — 4 models × 16 queries, top-7 answers per cell. MEASURING AI TRUST IN BRANDS.
Naming variants merged before counting: Ritz-Carlton (+1 variant) · TripAdvisor (+1 variant) · The Peninsula (+1 variant) · Disney Parks and Resorts (+1 variant). Query counts for merged brands are upper bounds.